Media is at war with itself?
by Scott McLeod
[M]edia bosses haven't quite absorbed the full implications of what the web has done.
They are having a hell of a time monetizing it because it is too vast, too borderless, too fluid to carve out property on it. It's like trying to make a profit in a communist state. And yet its essential nature - its open source, link-friendly, conversation of humankind democratic spirit is what makes it different from the past - and so appealing to libertarian-inclined chaps like myself. Sealing an online product off from the core online experience seems to me to be a medium at war with itself and a business not fully aware of the actual product it is creating.
